Kona Running Co. is known for its numerous races held throughout the year in Michigan, and two upcoming events are featured on this week's show. Marathoner and longtime runner Alan Whitehead, owner of Kona Running Company, joins Heather on the show to talk about the Wicked Halloween Run 10K, 5K & Monster Mile on Sunday, Oct. 30 in Plymouth -- billed as the "largest Halloween run in the state" -- and the Kona Chocolate Run 10K, 5K & Cocoa Mile on November 20 in Plymouth, an event now in its fourth year and known as "Michigan's largest chocolate party." Heather and Alan also talk about Kona Running Co.'s two running speciality stores, in Canton and West Bloomfield; Alan operates these in partnership with Road Runner Sports. Thousands of runners come out for both of these fall racing events -- some 3,800 at the Wicked Halloween Run, many in costumes, an about 5,500 runners at the Chocolate Run. Alan shares what runners can expect to experience at both of these races (sweet swag and delicious post-race food are things Kona Running Co. races are known for).